Tag Archives: packaging

USPS Pursuing New Packaging for Priority Mail

I recently attended an Envelope Manufacturers of Association (EMA) webinar featuring Gary Reblin, Vice President of Domestic Products, USPS. Reblin is responsible for the growth and development of all postal mailing products and services and customer service improvements.  The EMA … Continue reading

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6 Tips to Avoid Overpackaging

Take out a measuring tape. Measure the length, width, and thickness of the contents you want to mail.  This will help you shop for the right package that will fit your contents. Don’t buy more than you need. Using a … Continue reading

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Jon Stewart Goes Bananas on Packaging

 Did anybody catch Jon Stewart’s latest inductee to the Pantry of Shame on “The Daily Show” last night? The Del Monte  Single-Serve Banana, an individual banana (wait for it…) wrapped in plastic. As you know, we’re big fans of … Continue reading

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Try It, You’ll Like It

As anybody in new product development or technology can tell you, it’s challenging to get people to try a product they’ve never seen in action before.  We at Conformer Products can attest to this issue, which is why product sampling is … Continue reading

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Hall of Shame #1: Another Reason to Banish Bubble Mailers

Welcome to the first installment of our monthly “Hall of Shame.”  We receive mailings that frequently make us scratch our heads. Basic errors, packaging failures, over-spending, under-spending… You get the point. Our first entry into the Hall of Shame is … Continue reading

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Flat Stanley Takes on a New Dimension

[youtube=http://www.youtube.com/watch?v=KPj50_-2Op4] Have you ever heard of Flat Stanley? Flat Stanley, the storybook character, is something of a grade school celebrity.  As my mother read this book aloud to my son the other day, the parallels between the Flat Stanley story … Continue reading

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