Tag Archives: packaging solutions

FAQs: Can I Afford to Buy Eco-Friendly Products?

Many of our clients are surprised to hear that eco-friendly presentation and mailing materials can cost the same or less than unfriendly materials. Unfortunately, the marketplace has been trained to assume that making eco-friendly choices comes at a price.  I’ve seen … Continue reading

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Hall of Shame #10: The Story He’s Telling

So I’ve been psychoanalyzing our packaging choices, and what they say about us and our brand to the customer.  If you’ve read Inconvenient Truth: When a (Visual) Story > 1000 Words, you’re probably already in agreement that this package (see photo) … Continue reading

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Hall of Shame #9: Bubble Mailers, a Slow Death

I think consumers are smart enough to recognize “greenwashing” when they see it.  Greenwashing, a term whose origin seems derived from “brainwashing,” is when a company spins its product in a way to position it as more eco-friendly than it actually … Continue reading

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Hall of Shame #8: Shutterfly, Do Not Bend!

Oh, my beloved Shutterfly, you who keepsafe the images of my beloved children year after year, how it pains me that you are in our Hall of Shame! But when I order photos of my children and they arrive in … Continue reading

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Feeding the Soul of Conformer

Inventing radically better products is the soul of Conformer Products, Inc., and our Conformer friends are our inspiration. Every day our conversations with strategic partners, end users, manufacturers and distributors give us insight into the business challenges that our products … Continue reading

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A New Generation of Patented Packaging Solutions

[youtube=http://www.youtube.com/watch?v=koAKmBLOrxc]

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