Tag Archives: bubble mailer

USPS Pursuing New Packaging for Priority Mail

I recently attended an Envelope Manufacturers of Association (EMA) webinar featuring Gary Reblin, Vice President of Domestic Products, USPS. Reblin is responsible for the growth and development of all postal mailing products and services and customer service improvements.  The EMA … Continue reading

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Conformer Hall of Shame #13: Bubble Mailer Failure (Great Video!)

Microsoft ran a viral campaign years ago that recently resurfaced on YouTube.  Its intention, I think, was to persuade the public to abandon paper altogether.  Alas, paper usage has outlasted their campaign. This hilarious video did succeed in brilliantly illustrating … Continue reading

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Hall of Shame #9: Bubble Mailers, a Slow Death

I think consumers are smart enough to recognize “greenwashing” when they see it.  Greenwashing, a term whose origin seems derived from “brainwashing,” is when a company spins its product in a way to position it as more eco-friendly than it actually … Continue reading

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