Girls Gone Wild, Hot For Conformer

Posted on July 24, 2009 by Bob Makofsky

I was up late last night watching an exciting stage of the Tour de France when a Girls Gone Wild infomercial came on.  Suddenly, I thought (as any man would), “Wow, these girls get great postage rates thanks to Conformer.”

Whether you love or hate their product, smart distribution companies are paying less to mail DVDs than others because they’re using the Conformer Media Mailer.  As I reported in our white paper a few weeks back, the Conformer Media Mailer ships DVDs as automated flats, reducing postage costs as much as 145%.  Girls Gone Wild is now realizing postage savings of roughly $0.43 per unit shipped, based on the current postal rate increase.

[youtube=http://www.youtube.com/watch?v=ocZVut9Xktg&color1=0xb1b1b1&color2=0xcfcfcf&feature=player_embedded&fs=1]

OFFER: To receive a free sample of the Conformer Media Mailer, send your contact information to support@conformer.com with the subject line: “Media mailer sample.”

by Bob Makofsky bmakofsky@conformer.com

About Bob Makofsky

Bob runs operations and marketing and is Conformer’s resident postal expert. Bob has over a dozen years of entrepreneurial experience in the technology industry, in both marketing and business development roles ranging from negotiating $100 million-plus contracts nationally and abroad to developing marketing campaigns. He is regularly featured in print and packaging trade magazines on innovation. Bob is a competitive cyclist and longtime member of the Century Road Club Association in Central Park, competing in the Empire State Games (2007, 2008). Bob graduated from the University of Denver.
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